The PCH rods draw their inspiration from the Pacific Coast Highway that carries anglers to their many fishing destinations in California. The PCH line will start off with nine one-piece rods in the 7’, 7’6”, and 8’ foot models. The centerpiece of the PCH rod is the lightweight and extremely responsive 24-ton carbon rod blanks. These blanks offer anglers a fast taper that is so popular in West Coast fisheries. The cool look of these new sticks comes from the 3K woven carbon outer wraps on the blank, which also improves hoop strength. But the PCH doesn’t just look cool: it is also incredibly tough thanks to the UFR-II construction in the tip, which dramatically increases strength in the tip of the rod.